Sky news is a twenty four hour international multimedia news
operation based here in the United Kingdom. Aside from providing news online
and on television, sky news delivers international radio news as well as radio
news to commercial radio stations based locally in the Britain. Hence these
news stories are reported off of serious topics regarding government politics,
serious crimes, international crises’ and business politics. Sky news is one of
the few big newspapers that only write articles for the public online, as this
makes it easier for the public to access and saves money on print costs. The
article’s main splash titles ‘Israel: Two Killed After Gunman Opens Fire’. This
gives us very little detail on what the gunman actually looks like, if not, no
detail at all and is very specific about what they’re talking about. I believe
it’s done in this way because its short and easy for the reader to grab
attention and seems as if an Israeli is the gunman which makes the article seem
more intriguing as it may be a local crime in Israel.
The news agenda for this news website would be to do with
crime and international crime as most of the news reported on the homepage
relate to crime. The sub-heading of the article which states “An attacker,
thought to be a Palestenian, has opened fire at a bus station in the Israeli
city of Beersheba” is an accurate summary of the events of which are reported
within the article. Reading the sub-heading
alone gives Palestenian people a bad name, as this is nothing but
speculation with no evidence that the man is Palestenian which may provoke
negativity towards their ethnic group on an international scale. This is there
to tempt the reader to continue reading in an effort for the reader to gain
more information on the topic and for the website to gain more money from
readers looking at advertisements on the page, such as the ‘Promoted Stories’.
This works as once the reader has finished scrolling down the page, they’re
presented with more articles of interest located on other websites.
http://news.sky.com/story/1571739/israel-two-killed-after-gunman-opens-fire


